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In recent years the role of corporate giving has been increasingly green Carbon credits have been purchased and environmental causes have been adopted

The Great Depression is long past the memory of most individuals. So, for a brief history lesson this economic collapse happened in 1929 in the United States and took almost fifteen years to end. In our recent economic climate there are many who wish to point out lessons learned from this event. Obvious lessons include the need to spend less than you receive in wages, save money whenever possible, use what you do have as long as possible and find ways to cut back.

Do you know your customers very well? Have you defined what their needs and desires may be? What are you doing with that information?

Every business changes to meet the expectations of their customers and to respond to current and expected changes in things like the economy, fashion, personal taste, generational dictates and more

For instance if your local Sears store hadn’t changed over the years it would still be called Sears and Roebuck and would sell primarily from catalogues